TikTok / Short Form Content Producer (m/f/d)

At G2, we’ve united top talent with the best competitive players from around the world to form a truly global esports club and entertainment brand. We are ambitious risk-takers, seeking to innovate the esports and entertainment industries, remaining playful and forthright while upholding our core values. 

With one of the largest esports fan bases behind us, our mission is to spark emotion and create conversation through powerful stories of competition — both within esports and beyond. If you take pride in pushing creative boundaries and thrive in environments where you can create, innovate, and entertain the world, this is the perfect place for you.

We are looking for a TikTok / Short-Form Content Producer (m/f/d) based in Berlin to bring our social-first strategy to life by producing engaging, high-impact short-form content. In this role, you will work closely with producers, videographers, creators, and talent to deliver fast-turnaround videos that resonate with our community. You will report directly to our Production Lead.

Responsibilities:

• Plan, produce, and execute TikTok and short-form content that captures all our esports rosters

• Develop and maintain a structured short-form content plan aligned with production and marketing goals

• Ideate and pitch creative concepts for daily short-form videos with a strong understanding of esports culture, trends, and meme language

• Film, edit, and publish high-quality social-first content with fast turnarounds, ensuring strong storytelling and visual consistency

• Work cross-functionally with Production, Marketing, Social, Creators, and Esports teams to align ideas, coordinate shoots, and streamline content delivery

• Adapt content on the fly during events or remote shoots, producing quick on-site edits when needed

• Analyze performance metrics and report insights and opportunities to the marketing team and the wider company

Requirements:

• Demonstrated experience creating high-performing TikTok and short-form content, ideally with proven account growth or standout projects

• Strong understanding of esports culture, humor, and meme dynamics, with the ability to translate them into compelling content

• Deep knowledge of at least one major esports title (LoL, Valorant, or CS2), including its community culture, gameplay dynamics, and trending moments

• Extensive hands-on experience conceptualizing, filming, and editing TikToks, Reels, and other short-form formats

• Strong awareness of TikTok platform trends, music, editing styles, pacing, and algorithm-driven content patterns

• Confident, proactive, and comfortable bringing bold, creative ideas to the table

• Ability to work efficiently in a fast-paced environment with shifting priorities and tight deadlines

• Strong written and verbal communication skills in English; additional languages are a plus

Nice to have:

• Experience working with influencers / creators

• Understanding of KPIs and social metrics

• Experience working with an esports community, team, organization or similar.

• Written and spoken verbal communications in German

Our Values and philosophy

At G2, we strive to create a workplace where everyone feels welcome, valued, and empowered to be themselves. We value and celebrate diversity across all backgrounds, identities, cultures, ethnicities, religions, abilities, and experiences & we believe that different perspectives make us stronger as a team.

At the same time, we believe that everyone does their best work when they’re trusted to take ownership and contribute to something bigger together. This mindset is reflected in the values that shape how we show up, collaborate, and grow as one team at G2.

Fight Together: We tackle challenges as a team, never leaving anyone behind. We lift each other up and celebrate our wins together, because we compete as a team and don’t fight alone.

Defy Limits: We can’t be contained by the status quo. We push past boundaries and chase ambition. Every challenge is an opportunity to find an impossible solution

We don’t save lives: Our work is important, but we keep it in perspective. We stay grounded, have fun and bring out the best in each other.

No bullshit: We’re passionate, honest and real, with each other and with ourselves. We’re not afraid to speak our minds, as long it remains respectful.

Failures are learnings: Each time we have a setback we learn and grow together. We are Samurai not because we win but because we always get back up.

Have what it takes to join the #G2Army ? 

Click on the ‘Online Application’ button below and show us that you are the right person for this position. We are looking forward to seeing what you can bring to G2 and please don´t forget to provide us with a portfolio and/or a showreel!