At G2 Esports, our first goal is always to entertain and make truly special moments for our fans. Now, we’re ready to make these moments priceless. G2 Esports and Mastercard are pleased to announce a strategic partnership to bring entertaining experiences, exclusive access, and fan engagement activations to the League of Legends community. We’re proud to work alongside one of the first global non-endemic brands to invest in esports.
G2 and Mastercard will collaborate together to bring fans and our organisations even closer together through priceless moments and experiences. With access to the G2 facility, Mastercard will also collaborate on creating behind-the-scenes content to bring the #G2ARMY even closer to their favorite players. Mastercard will also sponsor digital content to showcase our teams’ LEC season, including weekly ‘Priceless Moments.’
On this exciting new partnership, our CEO Carlos ‘ocelote’ Rodriguez says:
“League of Legends has given G2 incredible priceless moments as winners at the Mid-season Invitational and bringing home both the Spring and Summer LEC Championship titles. We are excited now to return the favor and give the loyal #G2ARMY priceless moments through exclusive experiences and behind-the-scenes content thanks to our partnership with Mastercard.”
“As G2 prepares to face off at the monumental League of Legends World Championship Finals, we are excited to provide the League of Legends community exclusive Mastercard experiences that bring fans closer to the teams and players they admire,” said Jeannette Lindo, SVP Marketing and Communications Europe, Mastercard. “By partnering with G2 Esports we will be able to deepen our engagement with the esports passion and build upon our vision of bringing powerful content and priceless experiences to fans.”
We can’t wait to see what we and Mastercard are able to do together and don’t miss our priceless moment this coming Sunday as we take to the rift in the Worlds 2019 Final! Be sure to stay updated on what we’re planning next by following MastercardNexus, and G2 on Twitter Twitter, Facebook, YouTube, Instagram, and Twitch.
About Mastercard
Mastercard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. Our global payments processing network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow them on Twitter @MastercardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.
