G2 Partners with Jägermeister

G2 Partners with Jägermeister

We getting lit! Sadly we can’t always rely on our teams to win to make our parties exciting, that’s why we’ve partnered with Jägermeister to ensure the G2ARMY are always perfectly equipped to party even when we go 0-3.


Wasting absolutely no time, our first event is already around the corner! The event will take place at the award-winning bar, 26 Leake Street, with a full day of tailored activities for fans. Fans can play games in G2 gaming booths, whilst enjoying live music from the likes of headline act and North London’s climbing rap riser, JBEE and more! At a later date, stay on the lookout for limited-edition apparel.


Sabrina Ratih, COO of G2 Esports comments: “We are thrilled to be announcing this partnership and to lead Jägermeister’s first venture into the world of gaming. Jägermeister is a giant and iconic brand that has nurtured brand love far beyond the product. Seeing us jointly work on creating better experiences for our fans and celebrating the best nights in esports is a dream come true for everyone at G2 and we cannot wait for our fans to see what we've got coming up.”


Sven Schindler, Head of Global Brand & Digital at Jägermeister SE comments: We are excited to be announcing our partnership with G2 Esports, a powerful collaboration that marries our iconic brand with the dynamic world of competitive gaming. Jägermeister brings you the best nights of your life today and tomorrow, while G2 Esports brings people together for joyful and celebratory moments. By joining forces, we aim to elevate these experiences to the next level, delivering unforgettable moments for G2 fans and beyond.”


Whether we’re celebrating or commiserating, we’re excited to have Jägermeister on our side to elevate our parties to the next level